Covering My First NYFW
New York Fashion Week is a semi-annual event where American fashion designers come together for 7-9 days to show their new collections to the public. This occasion is the biggest time in American fashion and the city of New York comes alive as many individuals from all over the world come to display their best garments for the streets and the shows.
In undergrad I interned at many of these shows, which consisted of running through the streets of New York with garment bags and putting out a lot of chairs. The job wasn’t exactly glamorous, but it gave me an inside view of how the production of these amazing shows come together. This was the first year I was able to actually attend a show and also focus on the fashionable individuals on the streets and I was amazed at the difference and things I learned while attending in this aspect of fashion week. Below is a quick list of things I learned while covering Rocky Gathercole’s show and running through the streets of New York during the entire NYFW.
The media pit is a dog eat dog world, but charm always comes in handy
I was pleasantly surprised when I was granted a media pass for the Rocky Gathercole show. I was slightly nervous because I had no idea what to expect with this access, but my experience ended up being very pleasant. I arrived to the venue 4 hours before the show began to pick a spot, just to find out photographers had been there 3 hours before me and all the amazing spots for photos of the runway were gone! But the beauty of it is that most of these photographers were males, so when I swooped in with my southern accent, and a little charm, a few of the guys shifted and made me a small spot in the front. After socializing and waiting on the show to begin, the photography coordinator announced all flash must go off. This is when all photographers get on their ready, and once the first model appeared all you heard were clicks from the cameras and the sounds of slight shoves as everyone tried to find their perfect angel to shoot. The adrenaline from shooting a clear shot while dodging elbows was amazing!
Always be extremely early
As mentioned above, being early for the media pit is extremely important in order to get the best photos in a crowd of professional photographers, but it’s also important to be early even if you’re not covering the show. I have a real soft spot for street style and love when people make artistic fashion functional. Being extremely early for catching street style comes in handy because A- no one is in a rush and are usually willing to stop to get their fabulous photo snapped and B- All the super fashionable people probably have reserved seats and are told to arrive before the public so you never miss the head honchos of style.
Everyone loves a good picture, but make sure you have a business card to show where they will be featured
This seemed a little obvious to me, even as a new blogger, but I noticed that a lot of my blogger colleagues did not have any business cards! So when people would ask, “Where can I find my picture?” they would have to ask them to pull up their Instagrams or sites. This is a bad move. During fashion week, people are usually in a hurry and no one wants to be bothered with wasting 75 seconds of their time to pull up their app and find your page. By having a business card always handy, people are able to go back later and find your page and it gives them less likeliness to forget or lose your blog's name.
Always have your camera hand
I made this mistake many times this week. I don’t usually bring my camera to work, but this week should’ve been the exception. Often as I was on the subway trains or just walking to grab a bite to eat, I saw many people dressed to the nines heading to a runway show. So many images that were worth documenting to look back on while trend forecasting are now just filed in my head.
Socialize and network with any and everyone!
I don’t usually like talking to strangers so fashion week really put me outside my comfort zone. Many times I was forced to ask people walking by to take pictures for my “new blog” and explaining what it is I do and why. I definitely flexed my "elevator pitch" muscles and have become slightly more comfortable with introducing my baby, Mod Compass.